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We believe bikes are changing the world, and we're honored to share that with our customers. To be able to do so on beautiful southern Vancouver Island with it's incredible access to trails, mountains, cycling-friendly roadways, and a rich diversity of riders, is a privilege that we take seriously.

Since 1934, our mission has been to serve you and your bike better by providing a world-class customer experience that goes beyond anything you will find elsewhere. We take pride in being exceptional and are constantly innovating to bring you a different, top-notch experience.  We've been voted Victoria's Best Bike Shop for over a decade, with these amazing customer benefits:

  • 12,000 square foot retail shop, on three levels
  • Unrivaled selection of the latest and greatest bikes, in every category of cycling including road, gravel, mountain, city/urban, electric and kids bikes, from industry leading brands, like Norco, Trek, Santa Cruz, Juliana, Scott, Masi, Benno, Urban Arrow, Electra, Cube and many more
  • Test rides so you can try before you buy
  • Oak Bay Bikes' totally unique Demo on Demand program allowing you to experience the benefits of an e-bike, for a few days, no strings attached. We'll bring a bike to you, show you how it works, and pick it up when you're done. No cost. No obligation.
  • Fully integrated e-commerce website, so you can shop online, pick up in-store & go ride
  • Free Post-Purchase Tune-Up, within the fist six-months for every new bike purchase
  • Free Pick Up & Delivery for all services & purchases - have a service appointment? We'll come get your bike and return it when it's ready
  • Happy Kids Trade-in Program & Free Oak Bay Bikes team t-shirt with every kids bike purchase
  • 4,000 square foot, industry leading, service center
  • Over 100 years combined mechanical experience with up-to-date Bosh/Shimano certifications
  • Professional bike fitting program
  • Flexible layaway & financing programs
  • Free parking behind the shop

SINCE 1934

Oak Bay Bikes is proud of it's almost 100 year history in the community.  From the shop's humble beginnings in 1934, just two doors over on Oak Bay Ave, to it's now 12,000 square foot, 3 level, retail space on the corner of Oak Bay Ave and Foul Bay Road, the store has continued to be a mainstay of the local cycling scene and broader community.  Karl Ullrich, the shop's current owner took over in 1988 and has guided the shop through the continued evolution of bicycles, retail and customer service.